Little Butterfly London

Little Butterfly London is created by a mother who wants the best for her child. The founder, Gudrun Wurm,  couldn’t find a range that ticked all the boxes: organic, luxurious, gentle, effective  and absolutely safe. She sought out solutions for highly sensitive, irritation-prone newborn skin and wanted reassurance that no harmful ingredients were included. It was also important to her that the care of our planet was respected through ethical production and exemplary trading measures.

Her explorations piqued her interest and she then began to embrace the study of organics. She immersed myself in the world of gentle plant actives and ingredients; those which nourish, soothe and protect. And with that, her dream was born: Britain’s first luxury, organic-certified baby skincare range.

Pregnancy and early motherhood are fleeting times when women should be able to treasure and indulge their incredible bodies. Women deserve to slow down and immerse themselves in this important journey of creating and nurturing life. The collection for mothers enhances natural beauty and helps women to bask in this magical period. The products reach beyond organic purity and bring comfort and pleasure, and lift the mood. They are perfectly safe to be used during pregnancy and breast-feeding, while being highly effective with their inclusion of powerful active plant ingredients that deliver visible results - alongside the enjoyment of beautiful textures and scents.